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Milano Salone del Mobile 2014 - A new relationship between living environments and nature [Panasonic}ch.06

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Click on the image to watch the video. Length: 5 min 56 sec
The sliding doors move in different directions, altering the landscape.[1 min 04 sec]

Milano Salone del Mobile, a globally renowned design exhibition. This year, with the concept, "SLIDING NATURE," Panasonic proposed a new value for spaces created when nature meets living environments at this exhibition. What is the new relationship between living environments and nature proposed using interior building materials, "HIKIDO (sliding doors)" and "LED lighting"? We also interviewed Torafu Architects, Mr. Suzuno and Mr. Kamuro, and Mr. Adachi from Panasonic, who explained how this installation came about. Please take a look.


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The installation in the courtyard of the University of Milan [1 min 14 sec]

The "Milano Salone del Mobile 2014" was held from April 7th to the 13th. Like last year, Panasonic exhibited its installation at the University of Milan. What was the installation built in the courtyard of the historical architecture like? And how did Panasonic incorporate Japan's historical building material, "HIKIDO" or sliding doors and its latest technology, "LED clear light bulbs"? Please take a look at the video and find out for yourself.

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The red sign welcomes visitors to the Milano Salone del Mobile 2014. [0 min 20 sec]

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During Milano Salone, exhibits were held all around the city. [1 min 32 sec]

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University of Milan, where Panasonic's installation was exhibited. [0 min 35 sec]

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Panasonic's concept this year was SLIDING NATURE. [0 min 45 sec]

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The object installed in the courtyard of the University of Milan. Its sight is very contrasting to the surrounding architecture. [0 min 52 sec]

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LED light bulbs that resemble plants were installed around the house-like object. [1 min 00 sec]

Sliding doors dynamically changed the ambience [1 min 37 sec]

The key piece of this installation was the moving sliding doors. When closed, it looked like a normal house, but then the walls started moving and the installation changed into different shapes. It was as though the house was a living organism. You can see how the moving sliding doors changed the entire landscape.

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Torafu Architects, Mr. Suzuno (center) and Mr. Kamuro (left) and Panasonic's Mr. Takahashi discusses the design process. [1 min 58 sec]

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The movement of the sliding doors not only changes the shape of the object, but the scenery that it crops out. [3 min 01 sec]

LED lighting that helped enhance the installation at nighttime [3 min 33 sec]

When it started to get dark, the LED lights brightened and dimmed in synch with the movement of the sliding doors and projected images onto the floor of the object to create different expressions. LED clear light bulbs were installed around the object to resemble plants. And synchronized color controllable LEDs were installed on the ceiling of the corridors surrounding the corridor. Both types of lights changed their color from a warmer incandescent light bulb like light to a whiter, brighter afternoon light, helping make the environment feel as though it was actually breathing. It first started with the movement of the doors, but then it slowly spread to the entire environment.

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The installation looked completely different at nighttime. [1 min 21 sec]

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The lights brightened and dimmed in synch to mystical music. [3 min 47 sec]

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Synchronized color controllable LED lighting attached to the ceiling displayed as a warm, incandescent light bulb like glow. [3 min 48 sec]

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It then gradually changed to a stronger, whiter color. The color of these lights changed in synch to the movement of the installation. [3 min 53 sec]

Products were also on display [4 min 55 sec]

Panasonic also displayed its new products such as lighting and switches (prototype). "Panelmina," surface-emitting LED lamps installed in the entrance of the hall (left) drew much attention for its stylish design. You can see how the prototype of the newly developed switch, which you can operate with the tip of your finger just like you would a smartphone, changed the way the light looked.

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Surface-emitting LED lamps, "Panelmina" welcomed the visitors as they entered the hall. [5 min 09 sec]

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The prototype of the newly developed switch lets you adjust the light by sliding your finger over the touch panel. [5 min 21 sec]

< OTHER INTERESTING VIDEOS >

In these videos, you can watch the installation go through all the changes as well as the interview with Torafu Architects, Mr. Suzuno and Mr. Kamuro explaining the installation concept.

Milano Salone del Mobile 2014 - SLIDING NATURE Full version [Daytime]

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Milano Salone del Mobile 2014 - SLIDING NATURE Full version [Nighttime]

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Interview about the Design Concept - SLIDING NATURE at Milano Salone 2014

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