ロードスター/Lodestar
視聴回数
[English follows Japanese]
自分にとっての幸せってなんだろう?
学校生活や友人との時間、家族との過ごし方など、かつてない状況を経験している今。変化する世界の中で、若い世代はどんな幸せを描いているのだろう。
パナソニックは日本各地の中高生、大学生たちと対話し、彼らの思いや言葉を紡いで歌詞に。
企業CMでも用いている楽曲「聖者の行進」をアレンジしたオリジナル楽曲「ロードスター」を制作。
少しでも誰かの幸せの力になれれば、と集ったパナソニックグループ従業員が歌った楽曲です。
---
What Does Happiness Mean For You?
Young people are experiencing life in an unprecedented, ever-changing world, reinventing their school days, how they hang out with friends, and how they spend time with their family.
So, how do these younger generations envision their happiness?
After discussing such questions with middle/high school and university students throughout Japan, Panasonic wove their thoughts and words into lyrics.
With this, the brand-new original song "Lodestar" was made to the tune of "When the Saints Go Marching In," which features in the Panasonic TV commercials.
Panasonic Group employees gathered to sing the song in the hope of spreading happiness, even if only a little.
Special thanks to KANSAI UNIVERSITY JUNIOR & SENIOR HIGH SCHOOL and all of the university students for their help.
自分にとっての幸せってなんだろう?
学校生活や友人との時間、家族との過ごし方など、かつてない状況を経験している今。変化する世界の中で、若い世代はどんな幸せを描いているのだろう。
パナソニックは日本各地の中高生、大学生たちと対話し、彼らの思いや言葉を紡いで歌詞に。
企業CMでも用いている楽曲「聖者の行進」をアレンジしたオリジナル楽曲「ロードスター」を制作。
少しでも誰かの幸せの力になれれば、と集ったパナソニックグループ従業員が歌った楽曲です。
---
What Does Happiness Mean For You?
Young people are experiencing life in an unprecedented, ever-changing world, reinventing their school days, how they hang out with friends, and how they spend time with their family.
So, how do these younger generations envision their happiness?
After discussing such questions with middle/high school and university students throughout Japan, Panasonic wove their thoughts and words into lyrics.
With this, the brand-new original song "Lodestar" was made to the tune of "When the Saints Go Marching In," which features in the Panasonic TV commercials.
Panasonic Group employees gathered to sing the song in the hope of spreading happiness, even if only a little.
Special thanks to KANSAI UNIVERSITY JUNIOR & SENIOR HIGH SCHOOL and all of the university students for their help.
関連リンク
- q&d | 問いと対話で、くらしの理想を考えるメディア
https://dialogue.panasonic.com/ - 「幸せの、チカラに。」スペシャルサイト
https://purpose.holdings.panasonic/ - Ambassador's Voices - Brand - Panasonic Holdings
https://purpose.holdings.panasonic/global/voices/